How can I manage ongoing sales across social media? -Followers
This is a very good question! Throughout the day, we have been bombarded by marketing — whether it’s billboards on the roadside, advertisements on radio or podcasts, displays in grocery stores, signs that encourage you to increase orders in fast food restaurants, sales banners in malls, online advertisements ,and many more!
Before you click on a link, pick an item in a store where you do not plan to buy, add an item to your online shopping cart, or make an impulse purchase, ask yourself the following five questions:
1. Do I need it?
It is important to learn to distinguish between what you really need and what you want. This does not mean that you should only buy what you need, but I think that knowing the difference between needs and wants in advance helps you be more conscious.
2. Is there money in my budget?
I don’t care if it is cheap, if you don’t have the money to buy it, it’s not a good deal for you. There will be another transaction regarding this project in the future! If you really want it, please reserve a space in your budget so that you can start saving for it when the next transaction is reached.
3. If I don’t buy this, what can I/will spend the money for?
When you say “yes” to buying one thing, you inadvertently say “no” to buy something else. Is it worth it for you?
4. How many hours do I need to work to purchase this?
Think about the money spent on your hourly wage. If you make $20 an hour after taxes and the price of an item is $40, is it worth buying for two hours of work?
5. Can I use what I already own?
Again, I’m not saying you shouldn’t buy new things, but before doing so, make sure you can’t easily use what you already have. (Sometimes, at the moment when we see a lot, we forget that we already have something similar in our house!)
I am not sharing these questions to eliminate the joy of shopping. On the contrary, I think shopping is actually more interesting and valuable (especially in the long run!) when you shop under budget and intentions.
Train yourself to ask these questions quickly before you go shopping and see how it can change your shopping! Most importantly, I think the most important benefit of asking these questions is that you may be more grateful for your buying behavior, and the buyer’s sense of self-blame will be reduced a lot!
Before buying, what questions would you ask? I would love to hear it!