Voto Latino Foundation launches National Week of Action to promote COVID-19 vaccine education and access to Latin American communities

Washington, June 9, 2021 /PRNewswire/ – This week, the Voto Latino Foundation, the largest Latino voter registration organization in the United States, announced that it will host a National Week of Action. June 6 to June 12, Promote COVID-19 vaccine education and encourage communities of color, especially Latino people who are difficult to reach and hesitate to vaccinate.

“Communities of color are hardest hit by the COVID-19 pandemic, and false information about the vaccination process is disproportionately targeted at Latino people,” said Maria Theresa Kumar, CEO and co-founding president of Voto Latino Foundation. “Voto Latino Foundation and our partners want to ensure that our families and loved ones have the proper access rights and correct information for safe vaccination.”

Events and activations that occurred during the week include:

  • Digital content and graphics that will be enlarged in the media and various platforms to help communities of color understand the COVID-19 vaccination process
  • On-site social media meetings with leading health experts and reporters to discuss community organizations around vaccine fairness and access, including Dr. Marcela Nunez-Smith, Chair of the White House COVID-19 Health Equity Working Group; Deputy News Moderator, Paula Ramos; Father Manuel Dorantes, Vatican News Strategy Advisor; Austin, Texas Members, Gregorio Casa; And Dr. Ilan Shapiro, Univision Medical Correspondent
  • A national bilingual (English/Spanish) hotline for individuals to travel to their vaccination appointments free of charge

Univision, a partner of National Action Week, will use its media platform and broadcast time to raise awareness of the importance of understanding the COVID-19 vaccination process, and will collaborate with Voto Latino Kumar.

“Univision is proud to be able to join this collective effort when our community needs it most, to increase vaccine equity, education, and access to actionable health information,” said Ron Estrada, Senior Vice President, Head of Government Relations and Corporate Social Responsibility, Univision Communications Inc.

For the national hotline, the Voto Latino Foundation is Cooperation Work with Uber and GoGoGrandparent to provide free rides for vaccine appointments for Latino and colored communities across the country. To book a ride, interested individuals can call the free bilingual (English/Spanish) hotline: (855) 497-2117. The Voto Latino Foundation also works with the Advertising Committee to encourage outreach activities in the Latino community.

Voto Latino Foundation (VLF) It is the largest Latino voter registration organization in the country. VLF is a non-profit, non-partisan 501(c)(3) organization centered on Latino youth, based on their influence and large numbers in the family. 66% of Latinos in the United States are under the age of 33, which will promote Latino voters to become the second largest voting group for the first time in 2020. VLF is one of the top 10 voter registration agencies in the United States and the only Latino organization on the list.


Brianna Carmen, [email protected]

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SOURCE Voto Latino Foundation

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