NHA TRANG, Vietnam and TAMPA, Fla., July 22, 2022 /PRNewswire/ — VinFast, the world’s first automotive manufacturer to completely switch from internal combustion engines to electric vehicles, and IRONMAN, the global leader in long distance triathlon, have announced a global partnership for VinFast to become the first ever naming rights partner of the IRONMAN US Series from 2022. Under the agreement, VinFast will also become the title partner for the 2022 IRONMAN® World Championship and the 2023 IRONMAN® 70.3® World Championship, each continuing through 2025, as well as the Exclusive Electric Vehicle Partner of the IRONMAN and IRONMAN 70.3 Series in US, Europeand Asia through 2025.
Moreover, VinFast will be the Exclusive Automotive Vehicle, Electric Vehicle, Electric Scooter, and Electric Bus partner, providing electric vehicles, including scooters, cars, and buses for IRONMAN and IRONMAN 70.3 events.
As Naming Rights partner for the VinFast IRONMAN US Series, Title partner of the VinFast IRONMAN World Championship, and a Premier Partner, VinFast will be provided with highly visible brand association at IRONMAN events around the globe. It will provide unique direct to consumer experiences onsite at IRONMAN races with opportunities for participants and fans to experience a next generation EV car through test drives and other experiential programming.
The signing ceremony for the partnership was held on July 23, 2022 in Nha Trangduring the Vingroup Elite Vietnam Tour 3, and witnessed by many world-renowned media personalities and industry opinion leaders from North America.
“The Ironman Group is delighted to have developed with VinFast a comprehensive and far-reaching partnership, inclusive of our pinnacle IRONMAN and IRONMAN 70.3 World Championship events,” said Andrew MessickPresident and Chief Executive Officer for The IRONMAN Group. “We value the way VinFast pushes the boundaries forward through …