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NEW YORK CITY, Feb. 19, 2022 /PRNewswire/ — Ronn Torossianone of America’s public relations executives has issued commentary on Peloton’s latest PR crisis. Torossian notes, “Just as things seemed to slow down for Peloton, they actually ended up getting worse.”
According to a report from CNN, a TV show character on Showtime’s Billions experienced a heart attack on the brand’s interactive bike. After that, one of the investors in Peloton, Blackwells Capital, which owns less than 5%, released a statement voicing grave concerns about the performance of the Peloton bikes. The investor also called on the board of directors to immediately fire the CEO of Peloton, John Foley.
New Peloton Incident
The only piece of good news coming from the situation for Peloton was the fact that the TV character on Billions did not pass away after the heart attack. However, a month earlier, a character on the Sex and the City reboot, and just like that … ended up suffering…
Full story available on Benzinga.com
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