DUBLIN, Sept. 23, 2022 /PRNewswire/ — The “Indonesia Used Smartphone Market Outlook to 2026” report has been added to ResearchAndMarkets.com’s offering.
The market size is expected to grow at a five-year CAGR of ~9% by 2026
The report provides a comprehensive analysis of the used smartphone industry by analyzing historical statistics and corresponding developments in the used smartphone market.
Post COVID, an increase in the number of transactions through online platforms have been witnessed. The ease of convenience of getting a used smartphone at the doorstep from a certified seller and trusted marketplace, has resulted an increase in the share of online platforms in the market size of used smartphones industry in Indonesia.
Indonesia’s Used Smartphone Industry is at a nascent stage. The industry had a single digit growth from 2016-2021. During COVID, the industry growth rate declined as the offline stores were shut. Offline stores sales dominate the industry with a large percentage share as compared to online platforms.
Also, the fear of stepping out of home led to an emergence for online used smartphone in Indonesia. Internet penetration has been increasing in Indonesia from 2016 to 2021. People prefer buying used smartphones, especially iPhone, because of the high prices of these smartphones. People who prefer replacing their handsets frequently and are brand conscious prefer buying second hand phones as they are cheaper and affordable than the new smartphones.
The increase in the number of emerging online marketplaces increases the ease of convenience of getting a used smartphone at the doorstep from a certified seller and trusted marketplace. Offline retail stores have also adopted an O2O model, which means they provide their products both offline and online .
These offline players have a large presence on social media, especially on Facebook and Instagram. They post about all their products with their prices as well as other promos and discounts.
Competitive Landscape in Indonesia’s Used Smartphone Industry
Indonesia’s Used Smartphone Industry is highly fragmented with presence of large number of offline players. Online Used Smartphone Industry is consolidated with a few online …