In the future, today’s ratings and advertising CPM will hit a record high, with more than 63 million hours of streaming media content per month – QNT Press Release


Geographical expansion, new platforms, channel launches, and more than 9,000 hours of new content will help drive growth in 2021

Multi-channel streaming leader Future today, Today announced significant growth in distribution, advertising, ratings, and content throughout 2021, partly due to the development of Future Today’s proprietary technology stack and new relationships with advertisers, brands, and agencies.

This press release features multimedia. View the full version here: https://www.businesswire.com/news/home/20220103005506/en/

Future Today is the leader in ad-supported streaming media, and its flagship channels-FilmRise, Fawesome and HappyKids-are among the best free channels on the OTT platform. (Illustration: Business Wire)

“As we continue to expand our footprint and technical capabilities, 2021 is a pivotal year for Future Today,” said Vikrant Mathur, CEO of Future Today. “Our expansion in Canada, the launch of multiple top channels, and the addition of countless new and popular games have helped strengthen our position as a leader in ad-supported streaming media. We expect this growth to continue through 2022 and In the future, the adoption of AVOD by consumers and brands has increased.”

Ads and ratings

Future Today’s ads and ratings have grown impressively in the past 12 months, including:

  • Average cost per thousand impressions increased by 25% year-on-year November, support…

The full story on Benzinga.com



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