DUBLIN, Aug. 19, 2022 /PRNewswire/ — The “Global Social Video Growth Opportunities” report has been added to ResearchAndMarkets.com’s offering.
The global social video market will grow from $151.68 billion in 2021 to $637.94 billion in 2028, increasing at a compound annual growth rate (CAGR) of 22.7%
Higher growth rates will occur in the medium term, primarily related to the expected entry of streaming platforms, improvements in social media algorithms, and the expansion of video streaming capabilities across the globe. In the long term, the publisher expects this growth to slow down in relation to anticipated regulatory interventions.
Social videos are short recordings (between 15 seconds and 3 minutes) designed specifically for social media platforms. Social videos primarily serve to drive viewer engagement through interactions such as comments, reactions, likes, or dislikes.
Individual users and businesses can create social videos. These videos are frequently only suitable for a specific hosting platform. Apart from promoting user interaction, social videos have various purposes, including brand …