Franchise Signing Marks First since Joining Unleashed Brands
DALLAS, Aug. 11, 2022 /PRNewswire/ — XP Leaguean emerging youth esports franchise brand, has signed an owner with connection to the professional esports community as one of its first franchisees since joining Unleashed Brandsa fast-growing parent company of youth enrichment franchise brands. South Florida entrepreneur Jennifer Vilela will launch the brand’s first Florida franchise this fall.
Jennifer has spent almost 20 years as a successful realtor and is mother to professional Fortnite player Jake, AKA BullyWYD. Jennifer’s involvement with esports doesn’t end there, she currently sits on the advisory board for COPE (Coalition for Parents in esports), an organization aimed at providing more knowledge to parents in the esports world and sees the amazing opportunities owning a youth esports franchise can bring to young gamers.
As a single mother of four boys, Jennifer has always had a deep passion and drive to help children and provide them with tools to have a successful and positive future, including working in the foster care industry. Choosing to launch a …