Blue Apron Adds Breakfast to Its Menu – QNT Press Release


New Offerings Created to Meet Customer Demand

Blue Apron (NYSE:APRN) adds quick and delicious breakfast recipes to its menu as the company continues to expand offerings to meet customer demand. Available to order starting today, the options are part of Blue Apron’s Add-ons offerings, expanding the product line beyond appetizers, side dishes and desserts.

This press release features multimedia. View the full release here:

Fried Egg & Prosciutto Sandwiches with Smoked Gouda & Calabrian Mayo – Blue Apron adds breakfast options as part of its expanded Add-ons menu. (Photo: Business Wire)

“In a recent survey, over 35% of customers who participated told us that they wanted to see breakfast recipes on our menu. They asked and we delivered,” said John Adler, Blue Apron’s Vice President of Culinary.

Designed to be ready in 15 minutes or less, the breakfast Add-ons are creative and flavorful recipes, offering customers easy options for busy weekdays. They feature classic breakfast ingredients with an elevated twist.

“As we were designing these recipes, we wanted to go beyond the basics and explore multiple breakfast formats, from traditional to more indulgent options, while still offering interesting flavor combinations that our customers have come to expect from us,” continued Adler. “For example, our breakfast sandwiches include smoky cheese, spicy mayo, salty prosciutto and a pillowy …

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