Chicago, June 10, 2021 /PRNewswire/ – Grubhub today announced the company’s latest plan “We Serve Restaurants”, reiterating our commitment to restaurants and support for the industry. The plan is based on in-depth research on restaurant owners and diners, and marks Grubhub’s return to its roots, helping restaurants build business by using digital tools to strengthen relationships with diners and drive demand.
“Since I knocked on the restaurant door in my early years Chicago More than 15 years ago, Grubhub’s sole focus has been to help restaurants grow.The restaurant is vital to our every day, and now their recovery is vital,” said Matt Maloney, The founder and CEO of Grubhub. “As the community reopens, we move on to the next chapter, where we are committed to helping restaurants do what they like to do while successfully building their business.”
“We Serve the Restaurant” launched a 360-degree marketing campaign based on recent product updates and partnerships. At its core, the event features a “love letter” written to the restaurant, a national TV show that highlights the true labor of love in every order. Filmed in pizzerias, burger joints and high-end white tablecloth restaurants, the content focuses on the mouth-watering dishes that diners know and love, and the care behind the scenes by the restaurant owner makes them unique. In addition to TV commercials, the event will also be promoted through other channels (including social media and outdoor activities across the country).
The creation of “We Serve the Restaurant” stems from Grubhub’s commitment to put restaurants and their needs first. In conversations and surveys with owners and diners of small and medium-sized restaurants that use food delivery services, we heard that they are eager to learn more about how the Grubhub program can help the catering industry flourish. In response, Grubhub is showing small independent restaurants that they are the company’s top priority.
In addition to national marketing activities, “we serve restaurants” also includes restaurant-centric partnerships and product offerings, including the recently launched Grubhub directly, A platform that helps independent restaurants to better compete online through commission-free ordering and access to customer data, and Restaurant Stronger Grant Program of the Restaurant Stronger FoundationIn the next few weeks, Grubhub will announce additional product updates, prioritizing important restaurant-diner relationships.
“We Serve the Restaurant” was filmed by an Oscar-nominated American filmmaker and an Emmy-winning commercial director Henry-Alex Rubin And developed in cooperation with 72andSunny and APCO Worldwide.To watch TV shows, please visit Youku page.If you are interested in learning more about Grubhub Direct’s restaurants, please visit https://get.grubhub.com/grubhub-direct.
Grubhub (New York Stock Exchange code:Grub) Is the leading online and mobile food ordering and delivery market, with the largest and most comprehensive restaurant partner network and 33 million active diners. Grubhub is committed to connecting diners with the cuisine of their favorite local restaurants, enhancing food ordering through innovative restaurant technology, an easy-to-use platform and an improved delivery experience. Grubhub has more than 300,000 restaurants and is honored to work with more than 280,000 restaurants in more than 4,000 cities in the United States. The Grubhub brand portfolio includes Grubhub, Seamless, LevelUp, AllMenus and MenuPages.
View original content and download multimedia:http://www.prnewswire.com/news-releases/grubhub-launches-we-serve-restaurants-as-restaurants-reopen-their-doors-and-evolve-post-pandemic-301310359.html