Con Edison; Consumers Energy; Southern Company Gas; Memphis Light, Gas and Water; SDG&E; and PNM among utilities with top-ranked ads
BOULDER, Colo., Sept. 15, 2022 /PRNewswire/ — Today E Source recognized the winners of the 14th annual Utility Ad Awards Contest. During a special session at the E Source Forum 2022the winning utilities displayed their impressive results related brand awareness, website traffic, and program participation, and shared their innovative designs.
E Source tasked an independent group of judges with identifying 12 winners from hundreds of utility ad submissions, based on messaging, creativity, results, call to action or brand connection, and overall impression. The judges chose the top two utilities within the following categories:
- Energy-efficiency and demand-response programs
- Safety and emergency or outage communications
- Self-service campaign
- Solar, storage, electric vehicles, and electrification
- Home energy…