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© Reuters. File photo: On December 13, 2016, Swiss retail group Coop supermarket in Zumikon, Switzerland offered French Moet & Chandon champagne. REUTERS/Arnd Wiegmann
MOSCOW (Reuters)-French champagne maker Moët Hennessy said on Sunday that in order to comply with the new law, it would start adding the name “sparkling wine” to the back of bottles shipped to Russia, but had to suspend delivery to make changes.
French grape growers are careful to protect the name “Champagne”, the production of the same name, and avoid other descriptions.
However, the law signed by President Vladimir Putin on Friday requires all non-Russian sparkling wine producers, including the French, to describe their products in Russia on a label on the back of the bottle, although not on the front.
Manufacturers of Russian “shampanskoye” may continue to use the term alone.
Moet Hennessy, which sells Moet & Chandon, Veuve Clicquot and Dom Perignon champagne and belongs to the LVMH group, said it has been forced to suspend deliveries to change its labels.
“MH Champagne Maisons has always complied with the current laws where it operates and will resume delivery as soon as possible once these adjustments are made,” it said in an email statement.
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