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TSR Foodie: Many of us are familiar with Kraft’s famous blue box macaroni and cheese, but are you ready to make this cheese debut on the freezer aisle? !
Kraft will launch a new limited edition macaroni and cheese ice cream this week, just in time for the National Macaroni and Cheese Day.
According to reports, Kraft teamed up with Brooklyn’s Van Leeuwen Ice Cream to create this new sweet cheese ice cream flavor, which will go on sale on Wednesday. Nowadays.
“We know that on a hot summer day, nothing is more refreshing than ice cream. That’s why we want to combine two of the most iconic comfort foods to create an ice cream that will have us growing up together The unforgettable flavor of Kraft Macaroni and Cheese,” said Emily Violett, Senior Associate Brand Manager of Kraft Macaroni and Cheese. Press release.
Van Leeuwen is well-known in the gastronomy world for its handmade ice cream made with only a few ingredients. Obviously, this is a huge selling point for Kraft employees.
“As a loyal fan of Van Leeuwen, we know that they will be the perfect partner to make this ice cream with us. Not only does it taste delicious, it is made with high-quality ingredients, and does not contain artificial flavors, preservatives or dyes, just like us Kraft macaroni is the same as cheese,” Violet said.
Macaroni and cheese ice cream will be sold online and in Van Leeuwen ice cream shops, mainly in New York City, Los Angeles and Houston, for $12 per pint.
If you’re a New Yorker and don’t want to spend so much money on ice cream, you can taste this flavour for free on the ice cream truck in Union Square between 11 am and 6 pm on Wednesday.
The last time Kraft was in the news for doing something crazy wasHis brand turned its famous macaroni and cheese powder into pink Valentine’s Day.
Will you try this new macaroni and cheese ice cream flavor? let us know!
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