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Hongkong and Shanghai, January 31, 2022 /PRNewswire/—— Ping An Insurance (Group) Company of China China, Ltd. (hereinafter referred to as “”Ping An” or “Group”, Hong Kong Stock Exchange Code: 2318; Shanghai Stock Exchange Code: 601318) announced that, Ping An Named the world’s most valuable insurance brand for the sixth year in a row by leading brand valuation consultancy Brand Finance. Brand Finance released the “2022 Global 500 Report” at the World Economic Forum in Davos, Ping An It ranks 21st among the world’s 500 most valuable brands and 4th among global financial companies.Its brand value is $54.6 billion Brand strength AAA-.
Brand Finance also released the 2022 Brand Guardian Index, recognizing leaders who create business value in a sustainable manner by balancing the needs of all stakeholders (employees, investors and society). Dr. Ma Mingzhe, Chairman of Ping An Group, ranked 70th in the brand protection index ranking, and ranked second among the 14 leading insurance companies on the list.
Brand Finance is a world-leading valuation consultancy, evaluating thousands of globally recognized brands. It has been producing the Brand Finance Global 500 report for the past 16 years. Brand Finance’s Brand Strength Index is measured through a balanced scorecard of metrics including marketing investment, stakeholder equity and business performance. Its assessment of stakeholder interests incorporates raw market research data from more than 100,000 respondents across nearly 30 industries in more than 35 countries.The top five global insurance companies this year are Ping An (China), Allianz (Germany), UnitedHealth (USA), China Life (China) and Anthem (US).
Despite the complex business environment and market challenges in 2021, Ping An With “professional…
The full story is available on Benzinga.com
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