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45 voting and women’s rights orgs outline plan to double-down in final weeks before midterm elections
WASHINGTON, Oct. 9, 2022 /PRNewswire/ — As the United States marks 30 days until Election Day 2022, Women Are Votinga coalition of organizations focused on mobilizing women to vote led by Supermajority, announces that they have made contact with more than 11 million voters so far this year. This mobilization effort has been made possible through the activation of 45 organizational partners, more than a dozen influencers, and digital content that has already reached more than 9.8 million people.
The coalition launched in May — two months earlier than planned — in the days following the leaked Supreme Court decision to overturn the constitutional right to abortion. It has already exceeded the original goal of contacting 10 million voters total, so the coalition is now doubling down on efforts in the remaining weeks before Nov. 8. The groups, many of which are led by women of color, are demonstrating their collective power by planning multiple touchpoints with voters in this final stretch via volunteer-driven calls, letters, texts and door-knocks as well as influencer, advertising and brand partnerships.
In order to mobilize and tell the story of the largest voting bloc in the United States—women— the Women Are Voting coalition has been working throughout the year to encourage women who are fired up about the 2022 midterm elections to talk to other women about their plans to vote. With 3 million new young women eligible to vote this November and women registering to vote in record numbers after the Supreme Court’s decision to gut the legal right to abortion, women are rallying to elect leaders who will champion policies that restore and expand women’s freedoms. These include affordable healthcare and childcare, practical gun safety legislation, student loan debt forgiveness, paid leave for all, and the freedom to make decisions about our bodies. It also includes explicitly adding equality for women in the US Constitution.
“Women will vote like our lives and our bodies and our families depend on it, because they do. Women refuse to stand by as extremist attacks on our reproductive freedoms escalate. We made our voices heard in the streets this summer and turned out in never -before-seen numbers in Kansaswhere abortion was already on the ballot,” said Amanda Brown Liermanexecutive director of Supermajority. “We hold the power to vote leaders in — and vote those who don’t work for us out. Women voters, and in particular women of color voters, were the margin of victory in 2020, and we are working to make sure women turn out again this year in an election that is even more consequential.”
As of today, Supermajority has 31 full-time organizers who, along with volunteers, have reached 1.7 million voters in target states, including more than 300,000 in one day of action on Sept. 24. This effort has been supported by 1,300 Women Are Voting volunteer captains who have pledged to contact 1,500 voters each (with a specific focus on sporadic or infrequent young women voters). Supermajority has also collaborated with women’s workwear brand Argent to launch Voting Suits Youthe campaign featuring the iconic pink suit from 2020, to get women across America ready and excited to vote in the midterms.
Other Women Are Voting coalition members weigh in on this group’s important work and share why their organizations view the 2022 midterms as critical:
Laphonza Butler, president of EMILY’s List: “With the overturning of Roe v. Wade and the extreme bans being proposed and passed around the country, it is more clear than ever that our rights are on the ballot everywhere. EMILY’s List is proud to work with our partners in the Women Are Voting coalition to turn out women voters because we know that there’s a very real impact when they do. Women voters are critical to electing state legislatures and governors who will codify our rights at the state level, to protecting Congressional majorities that will prevent a national abortion ban , and electing officials at all levels who will work to protect and expand rights rather than roll them back.”
Maria Teresa Kumarpresident and CEO of Voto Latino: “Women’s lives are on the line in this election. And that’s doubly true of Latinas and other women of color who suffer the most when our rights are attacked. Whether it’s access to abortion or the right to fair pay on the job, we’re Organizing to demand that our government give our needs the support and attention they deserve. Change won’t happen on its own. That means we’re going to raise our voices at the polls. Women, especially young women and women of color, will organize decide the future of this country. We hold the power, and we’re going to use it.”
Full story available on Benzinga.com
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