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KANSAS CITY, MO, Aug. 31, 2022 (GLOBE NEWSWIRE) — Generation Esportsa worldwide leader for gaming communities, where gamers can connect, compete, and learn together, announced a partnership with Playfly Esports, an industry-leading media and advertising organization that connects brands with esports fans and provides strategic solutions to enhance competitive and scholastic esports at every level. As the industry leader in scholastic esports, spearheaded by the United States’s largest high school esports community, the High School Esports League (HSEL), Generation Esports will operate and service Playfly Esports high school state association partners. The strategic alignment kicks off with support for the Arizona Interscholastic Association (“AIA”), Washington Interscholastic Activities Association (“WIAA”), and Louisiana High School Athletic Association (“LHSAA”).
“Generation Esports helps us to truly deliver a comprehensive scholastic esports solution that includes competition, curriculum and coaching resources,” said Charles O’Donnell, VP of Playfly Esports. “Our business is built on the trust of our partners, by adding GenE’s capabilities & expertise we are able to optimize execution for those active communities and it allows us to scale to more states in a meaningful and, importantly, a sustainable way.”
In addition to being the competitive operator for Playfly Esports high school properties, Generation Esports will provide its innovative and purposeful Gaming Concepts curriculum to all Playfly Esports partners. The STEM.org accredited and peer-reviewed curriculum draws from CTE, ISTE, and SEL standards . Since 2018, schools using Gaming Concepts have reported improved grade point averages for students and attendance increases of …
Full story available on Benzinga.com
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